Creating a custom reading time calculator for your WordPress blog
You will require the use of PHP and JavaScript in order to determine the reading time of a blog article in WordPress. First, add a new PHP function…
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Practical tips, project deep-dives and digital marketing insights for Australian small businesses.
What is the the difference between Google analytics and GA4?
Google Analytics and GA4 are both web analytics tools offered by Google. However, they differ in several key ways. Google Analytics is the original version of the tool.…
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Don’t fall behind: Why your small business needs to stay current with website trends
Small businesses are the backbone of any economy, and their success is crucial for the overall prosperity of a community. In today’s digital age, having a strong online…
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What is SEO and how to apply it to my website for better results
SEO, or Search Engine Optimisation, is the practice of optimising a website to improve its visibility and ranking in search engine results pages (SERPs). The goal of SEO…
Read moreBenefits of using WordPress as your content management system(CMS)
WordPress is a popular open-source content management system (CMS) that is widely used by businesses of all sizes. In this paper, we will explore the benefits of using…
Read moreWhat is web accessibility 2.1 (WCAG 2.1)
Web accessibility refers to the practice of making websites and web applications accessible to people with disabilities. This includes people with visual, auditory, physical, cognitive, and neurological disabilities.…
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Tips to build a successful ecommerce website
Here are some tips for building a successful e-commerce website and implementing best practices for SEO: By following these tips, you can build a successful e-commerce website that…
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Your Net Promoter Score Should be Your KPI for Ecommerce Growth
“Net Promoter Score” is a simple-to-understand customer loyalty indicator closely associated with sales and profit growth. Online sellers can use this metric and associated customer interactions to improve…
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How to Exclude your IP Address in Google Analytics
To create an IP address filter, you’ll need to know the public IP address you’re using. The easy way to find your IP address is by searching what is…
Read moreBest practice for writing for the web
People are coming to your website with a specific task in mind. When developing your content you need to keep your audience in mind to assist them to…
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