OUR BLOG

Read Some of our thoughts and ideas on the inter webs.

Benefits of Live Chat on your website

As more and more people turn to online shopping many customers are disconnected from someone who can answer their questions in real time. Rather than watching potential customers click away from their e-commerce sites, many businesses have been adding live chat support. As it turns out, live chat has the ability to provide the convenient…

Our Tactics that Drive Online Sales

Are you running out of ideas on how to promote your old or new ecommerce website? In this guide, we’re going to give you 14 ideas for getting more sales. We’ll also talk about how discounts, used rightly, can boost your bottom line instead of putting a dent in it. End-of-season discounts: Hold it, though.…

10 things every home page should have

Your homepage is like your businesses shop window – the face of your business. When someone visits your homepage they are probably there because they need an answer to a question, a solution to a problem or reasons to choose you over your competitor – or all three! The question is: ‘Will they stay or…
Ecommerce

The Perfect eCommerce Store

The big million dollar question is how do you create an eCommerce store that entices people to buy from you? It’s no secret the internet is inundated with online shops, many of them selling the same items. So how do you make yours stand out?

Why Home Page Sliders Suck

Whilst I write this the most common element to almost all websites is the use of a multi-image slider on the homepage of your website. After researching the use of sliders and their effectiveness for conversion and user experience they do not provide any benefit to your website visitors. Homepage sliders (a.k.a carousels) are dead. Sliders…
Ecommerce

The Important Ecommerce Trends into 2017

Ecommerce has a bright, shiny future. As of the present, the average consumer spends at least $1,800 per year on the internet, a number that’s only going to increase as time progresses. Along the way, there will certainly be some trends that set new benchmarks and that create a new baseline for ecommerce as a…
Search Engine Optimisation

Beginners guide to SEO

What is SEO? First. What the heck does that stand for? Search Engine Optimization. That didn’t really clear up what it is did it? SEO is a marketing tool that bases it’s results on organic (non-paid) search engine results. It identifies if people naturally find your site and your traffic is generated organically. Your traffic…
Business Catalyst

Adobe Business Catalyst is the end in sight?

Is the end of Adobe Business Catalyst drawing near? Here at Kursor Creative we have been a premium partner of Adobe Business Catalyst for over 4 years and have had an awesome time building sites with it. With a lot of changes within the Adobe Business Catalyst platform lately members are speculating that Adobe is…
Google Analytics

Defining Quality through Google Analytics

Through the Google Analytics dashboard, you can find out a lot about your audience: Where your visitors live; What they find interesting; The devices and browsers that they use; The languages that they speak; And more. (Where can I find these details?) Such metrics visualize visitors from the top level down. Alone, they cannot deem…