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Wordpress function

Creating a custom reading time calculator for your WordPress blog

To calculate the reading time of a blog post in WordPress, you will need to use a combination of PHP and JavaScript. First, create a new PHP function in your theme’s functions.php file. This function will be used to calculate the reading time of a post based on the number of words in the post. […]

Posted by: Matt | January 23, 2023

What is the the difference between Google analytics and GA4?

Google Analytics and GA4 are both web analytics tools offered by Google. However, they differ in several key ways. Google Analytics is the original version of the tool. It has been widely used by businesses and organisations for over a decade. Google Analytics is a web analytics tool that allows users to track and analyse […]

Posted by: Matt | January 23, 2023
web-content writing

What is SEO and how to apply it to my website for better results

SEO, or Search Engine Optimisation, is the practice of optimising a website to improve its visibility and ranking in search engine results pages (SERPs). The goal of SEO is to attract more organic (non-paid) traffic to a website by making it more visible in search engine results. There are many different techniques and strategies that […]

Posted by: Matt | January 19, 2023
Wordpress function

Benefits of using WordPress as your content management system(CMS)

WordPress is a popular open-source content management system (CMS) that is widely used by businesses of all sizes. In this paper, we will explore the benefits of using WordPress as a CMS for business. We will discuss the ease of use, customisation options, scalability, and cost-effectiveness of WordPress, as well as its impact on search […]

Posted by: Matt | January 18, 2023
web-content writing

What is web accessibility 2.1 (WCAG 2.1)

Web accessibility refers to the practice of making websites and web applications accessible to people with disabilities. This includes people with visual, auditory, physical, cognitive, and neurological disabilities. Web Content Accessibility Guidelines (WCAG) 2.1 is a set of technical guidelines developed by the World Wide Web Consortium (W3C) to help make web content more accessible […]

Posted by: Matt | December 29, 2022

Tips to build a successful ecommerce website

Here are some tips for building a successful e-commerce website and implementing best practices for SEO: By following these tips, you can build a successful e-commerce website that is optimized for both users and search engines.

Posted by: Matt | December 22, 2022

Your Net Promoter Score Should be Your KPI for Ecommerce Growth

“Net Promoter Score” is a simple-to-understand customer loyalty indicator closely associated with sales and profit growth. Online sellers can use this metric and associated customer interactions to improve customer service, encourage loyalty, and grow. Fred Reichheld of Bain & Company, in conjunction with research firm Satmetrix, developed (and trademarked) the Net Promoter Score concept in […]

Posted by: Matt | June 24, 2018
analytics

How to Exclude your IP Address in Google Analytics

To create an IP address filter, you’ll need to know the public IP address you’re using. The easy way to find your IP address is by searching what is my IP address in Google. How to find your public IP address To find your public IP address visit Google and type “what is my IP address” in the […]

Posted by: Matt | June 5, 2018